Squaw Valley Raises $5,000 for the Tahoe Fund at the Grand Opening Celebration of the Resort’s New High-Speed, Six-Person Chairlift – Big Blue Express
[Olympic Valley, Calif.] December 29, 2012 – On December 28, Squaw Valley celebrated the grand opening of the resort’s newest chairlift, Big Blue Express, with a contribution to the Tahoe Fund. In honor of the new chairlift and in support of the company’s on-going commitment to the community and environmental stewardship, Squaw Valley auctioned off three of the resort’s top athletes plus the resort’s CEO to the highest bidder – with all funds benefitting the Tahoe Fund.
Combined, guests’ bids for Jonny Moseley, JT Holmes, Cody Townsend and Squaw CEO Andy Wirth raised $2,250 for the Tahoe Fund. Squaw Valley matched and extended the donation, meaning a total of $5,000 was donated to the Tahoe Fund.
“It was a terrific day here at Squaw Valley to celebrate this already very popular new high-speed chairlift,” said Andy Wirth, president and CEO of Squaw Valley and Alpine Meadows and Tahoe Fund Board member. “The name, Big Blue Express, was inspired by the terrific views of Lake Tahoe, sometimes called Big Blue, along with the extensive intermediate – ‘blue’ – terrain it serves. We felt it was fitting to drive a donation to the Tahoe Fund in conjunction with the celebration around this great new chairlift.”
The mission of Tahoe Fund is to restore and enhance the extraordinary natural environment of the Lake Tahoe Basin by building broad support and funding for projects and programs that increase the enjoyment of the region for current and future generations. The Fund focuses grants on the core areas of conservation, recreation and education/stewardship.
About Squaw Valley
Host of the 1960 Winter Olympics, Squaw Valley is a year-round mountain destination offering world-class adventures in every season. Squaw is renowned for its legendary skiing and riding that spans 3,600 skiable acres, six peaks and 30 chairlifts including a unique mountaintop beginner area and unrivaled expert steeps, chutes and bowls. In summer, the resort welcomes a full line-up of live music and festivals and Squaw’s Aerial Tram offers a scenic ride up to a host of mountaintop activities. For the ultimate slopeside lodging experience, guests can stay in one of The Village at Squaw Valley’s one, two or three bedroom suites, each with a fireplace, kitchen and balcony.
Squaw Valley and Alpine Meadows joined forces in November 2011, bringing the two ski resorts under common ownership. Skiers and riders can access 6,000 skiable acres, 43 lifts and 270+ trails at Squaw and Alpine Meadows on one lift ticket or season pass. For more information about Squaw Valley or Alpine Meadows, visit www.squaw.com or www.skialpine.com or call 1.800.403.0206.
# # # #